Privacy policy

Dagsboro, 05/18/2026

This Privacy Policy describes how Suex Sport USA, Inc., a Delaware corporation collects, uses, discloses, and protects information in connection with [enter domain here] and related online services. This Site is intended for business users in the United States and supports business-to-business sales and support for diving equipment, accessories, spare parts, and related products.

This Privacy Policy does not cover third-party websites, products, or services that may be linked from the Site.

1) Scope and Key Definitions

        “Personal Information” means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked to an identified or identifiable individual.

        “Business Contact Information” includes information about individuals acting in a business capacity (e.g., name, work email, job title, company name).

        “Sensitive Personal Information” has the meaning provided under applicable law (e.g., certain government IDs, precise geolocation, health data).

2) Information We Collect

We collect information from (a) you, (b) your employer or organization, (c) automatically from your device/browser, and (d) third parties.

2A) Information you provide

Depending on how you use the Site, you may provide:

        Contact and business profile information: name, company, job title, work email, work phone, business address.

        Account information (if applicable): username, password, account preferences.

        Order, quote, and transaction information (if applicable): billing and shipping address, purchase/quote history, invoices, tax exemption certificates, payment status. (Payment card details are typically handled by our payment processor; see Section 6.)

        Customer support and communications: emails, chat messages, and other information you choose to share, including product fit questions and service/warranty inquiries.

        Product-related operational information (B2B context): requested quantities, delivery windows, dealer or resale documentation, serial numbers or batch/lot information for warranty/recall handling (if applicable).

        Marketing and event info: newsletter sign-ups, webinar registrations, trade show interactions.

        Compliance/verification info (if applicable): reseller certificates, business license details, shipping restrictions confirmations.

2B) Information collected automatically

When you visit the Site, we may collect:

        IP address, browser type, device identifiers, operating system;

        approximate location (e.g., city/state inferred from IP);

        pages viewed, links clicked, time spent, referral URLs;

        cookie and similar tracking data (see our Cookie Policy: [Cookie Policy URL]).

2C) Information from third parties

We may receive information from:

        analytics and advertising partners (if used);

        distributors, resellers, or business partners;

        identity/verification providers (if used);

        payment processors and shipping carriers (e.g., transaction status, delivery status);

        manufacturers (or authorized service networks) where needed to process warranty claims, parts availability, or safety/recall notices.

3) How We Use Information

We use information to:

        Provide and operate the Site (accounts, authentication, product availability, site functionality);

        Process quotes, orders, and fulfill transactions for Products (invoicing, shipping, returns, warranty handling, and parts/service coordination);

        Provide customer support and respond to requests (including product compatibility questions and service interval inquiries);

        Communicate with you about orders, service updates, policy changes, safety/recall notices, and administrative messages;

        Market to business customers (where permitted), including sending newsletters and promoting Products/services;

        Improve and develop the Site, Products, and services (analytics, QA, troubleshooting);

        Secure and protect our business (fraud prevention, access controls, monitoring);

        Comply with law and enforce contracts (tax, accounting, legal requests, dispute resolution).

4) Legal Bases / How We Decide We Can Process Information

Where applicable under US state privacy laws, we process Personal Information for:

        Business purposes such as providing services requested by a business customer;

        Legitimate business interests (site security, fraud prevention, improving services);

        Compliance with legal obligations;

        With your consent where required (e.g., certain cookies or marketing choices, depending on your location and applicable law).

5) How We Share Information

We do not “sell” Personal Information for money. We may share information as follows:

5A) Service providers (processors)

We share information with vendors that perform services for us, such as:

        hosting, analytics, customer support tools, CRM/marketing platforms;

        payment processors, fraud prevention, accounting tools;

        shipping carriers and fulfillment providers;

        IT/security providers.

They may process information only as needed to provide services to us.

5B) Manufacturers and authorized service networks (as needed)

Where necessary to process warranty claims, obtain parts/service guidance, or support safety notices and recalls, we may share limited information with manufacturers or authorized service networks, such as business contact details, proof of purchase, and relevant product identifiers (e.g., serial numbers).

5C) Business partners (as directed by you or your organization)

If your organization uses distributors/resellers or requests coordinated service, we may share relevant information with those partners for account management, sales support, or fulfillment.

5D) Legal and compliance

We may disclose information if required by law or to respond to lawful requests, protect rights and safety, prevent fraud, or enforce agreements.

5E) Corporate transactions

If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of assets, information may be shared as part of that transaction.

6) Payments (If You Take Orders Online)

If you make purchases, payment processing is typically handled by a third-party payment processor. We do not store full payment card numbers on our servers. The processor’s use of information is governed by its policies.

7) Cookies and Online Tracking

We use cookies and similar technologies for site functionality, analytics, and (if applicable) marketing. For details and choices, see our Cookie Policy: [Cookie Policy URL].

Do Not Track: We do not respond to browser “Do Not Track” signals.

8) Marketing Communications

You may opt out of marketing emails by using the unsubscribe link in our messages or contacting us at contact@suexsportusa.com. Transactional or account communications (e.g., invoices, shipping confirmations, safety notices) are not marketing and may continue.

9) Data Retention

We retain Personal Information for as long as necessary to: provide the Site and services; meet legal, tax, accounting, and reporting obligations; resolve disputes and enforce agreements. Retention periods vary by data type and context.

10) Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect information. However, no security measure is perfect; we cannot guarantee absolute security.

11) Children’s Privacy

The Site is not directed to children under 13, and we do not knowingly collect personal information from children.

12) Your US State Privacy Rights (If Applicable)

Depending on your state of residence, you may have rights such as:

        Access to Personal Information we hold about you;

        Correction of inaccurate information;

        Deletion of certain information;

        Opt out of certain processing, including targeted advertising in some contexts;

        Appeal a decision regarding your request (where required).

How to submit requests: Email contact@suexsportusa.com with subject line “Privacy Request.  We may verify your identity and authority (especially where requests relate to business accounts).

Authorized agents (if applicable): You may use an authorized agent where permitted by law; we will require proof of authorization.

If you are a California resident and you want to opt out of “sale” or “sharing” of personal information as those terms are defined under California law (if applicable to our practices), use [Do Not Sell or Share My Personal Information link] or contact us using the information below.

If you don’t “sell/share” under CA definitions, you can replace the paragraph above with: “We do not sell or share personal information as those terms are defined under applicable law.”

13) International Visitors

The Site is intended for US market only. If you access the Site from outside the US, you understand information may be processed in the United States.

14) Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The “Effective Date” indicates when it was last updated. Material changes will be posted on the Site.

15) International Data Transfers and/or Transfer to Affiliates.

If we transfer Personal Information from the United States to Italy or other countries in the European Union, we will ensure that such transfers comply with applicable data protection laws. Where required, we rely on one or more of the following lawful transfer mechanisms: Standard Contractual Clauses (SCCs) approved by the European Commission; Transfers to entities located in jurisdictions deemed to provide an adequate level of data protection by the European Commission; or Other lawful safeguards recognized under applicable law. When Personal Information is transferred to Italy (or elsewhere in the EU), it may be subject to EU data protection laws, including rights of access, correction, deletion, restriction, objection, and data portability, where applicable. We implement appropriate technical and organizational safeguards to protect Personal Information transferred internationally. Additionally, we may share Personal Information with our affiliates, including entities located in Italy, for business operations, order fulfillment, warranty processing, accounting, compliance, and group administration purposes. Such transfers are subject to appropriate safeguards under applicable data protection law.

16) Contact Us

Suex Sport Usa, Inc.

Attn: Privacy / Legal

Address: 27436 Dagsboro Rd. Dagsboro, DE 19939 

Email: contact@suexsportusa.com.

17) Governing Law

This Privacy Policy is governed by the laws of the State of Delaware, without regard to conflict of laws principles.